Selecting a Web Publishing Vendor
Low grade digital software packages will spoil any imaginative electronic magazine. When you’ve chosen to make an online publication the most important next call is to select the software supplier. It’s not a trite question of merely picking some neat format for your creation - indeed this decision is serious as it may mean the difference between success of failure for your entire venture. Ease of use is the key feature to look for. The software package could be the most impressive you’ve seen - but without being able to use it, it’s worth nothing to you. The e-brochure you’re making should matter enough to you that you try out different providers.
Because hacking and spamming are issues online, security measures should be another concern as you’re making an online edition. Is your agreement protected? What about the content? Is it possible for people to simply copy and paste the newspaper content or has the flash software supplier prevented these things? Is your content secured by the e-publishing software vendor from copying and pasting by readers? The commercialization plan needs to be thought about to properly market your digital magazine. How have you worked in social media with it? Where does ad-handling fit into this plan? Not that each issue has to take all this into account but your overall plan definitely should. Contemporary techniques mean considering search engine essentials as you edit content.
What about mixing free and paid content? How about offering single copy and multiple options for subscription? Will your content be commercialized ? Will you be providing teasers and summaries to market your ebrochure? What’s the availability of the e-brochure? If it’ll be private you should be able to investigate all your hosting possibilities or will it be public? If public you should probably host directly with your supplier. Have you examined how to deal with back-issues?
Technical support is a big consideration in your selection of host. Are you able to email anyone with questions? Be certain of their response time! Examine whatever FAQ sections they have. These things might seem unimportant now, but should there be an emergency, you’ll be relieved you thought about this beforehand. Once you’ve decided to create an online publication such as an electronic newspaper, making the right choice of online brochure software hosting service may decide the whole accomplishment of your magazine. Choose carefully, and you’ll be a great success.
